For immediate release 

Hallmark Holdings Obtains $55 Million Funding Commitment from Five Arrows

St. Louis, MO, April 3, 2007 - Hallmark Holdings, LLC (Hallmark), a Missouri-based company formed to own, manage, acquire and develop senior housing properties, announced today that it has entered into an agreement with Five Arrows Realty Securities IV, L.P. (Five Arrows) under which Five Arrows has committed to invest $55 million in Hallmark.

The new Hallmark entity is the successor to senior housing businesses created by its principals, Laurence A. Schiffer and Andrew S. Love, and has been formed to consolidate the ownership of senior living holdings of Hallmark Investment Corporation, a subsidiary of Love Savings Holding Company, the parent company of Heartland Bank, and Love Investment Company.  As a result of the consolidation, Hallmark will initially own six operating properties with a total of 685 units, primarily located in Florida.  The capital that Five Arrows has agreed to provide will be primarily used to fund future acquisitions and development.

Five Arrows is an investment vehicle managed by New York-based Rothschild Realty, Inc. (Rothschild Realty).  Rothschild Realty is a leading provider of growth capital to public and private real estate companies.  As part of the transaction with Five Arrows, Matthew W. Kaplan and John D. McGurk, who are principals with Five Arrows, have joined the Hallmark board.

Laurence A. Schiffer, Hallmark's Chairman and Chief Executive Office, noted, "We are pleased to have Rothschild Realty and Five Arrows as our partners.  This transaction allows us to bring together the right people in the right platform with the capital necessary to turn our vision into a reality.  Upon the completion of the consolidation process, we will have the financial capacity to increase the size of our portfolio to over $300 million in assets." Matthew Kaplan of Rothschild Realty added, "The Hallmark team has demonstrated their exceptional ability to develop, acquire and operate senior housing for the benefit of their senior citizen residents as well as their investors, and we are excited about being a part of their team going forward."